Two Core Go-to-Market Principles to Future Proof Growth Post-Disruption

The most pronounced issue this pandemic has brought front and center for revenue leaders is the imperative to operate in ever smaller ‘windows of certainty’. While this is undoubtedly true in the midst of disruption, it will also be true post-disruption. In fact, it is increasingly clear that for the foreseeable future there will be no obvious demarcation line…

Reboot Sales Enablement: Arming Sellers in the New Go-to-Market Reality

Market leaders have changed how they go to market during this disruption, focusing on how to accelerate sales initiatives. Now is the time for all B2B enterprises to consider a seismic shift in sales enablement, one that equips direct and indirect sellers with data-driven targeting, messaging relevance, and unique differentiation. Watch the 30-minute on-demand webinar  as we share how to transform your sales enablement in this new environment to reach optimal sales productivity.

Reboot Customer Cross-Sell: How to Capitalize on High Yield Opportunities Now

As companies bounce back from lockdowns, sales and customer experience teams need to focus their resources on high yield revenue opportunities for an aggressive restart. It’s a no brainer for organizations like these to focus on existing customers – today’s installed customer base drives at least 80% of tomorrow’s revenues. Join us on Thursday, May 28th at 3:00 PM ET as we cover the specific datapoints needed to predict a buyer’s growth potential AND how to drive scalable cross-sell programs for your front-line teams.

Reboot Your Buyer Experience: Aligning to Your Customers’ New Journey

Recent disruptions in buying behavior, including the temporary elimination of in-person sales calls and dramatic spike in online engagement, will likely have lasting effects on how commerce is conducted across the globe. As the markets re-emerge, go-to-market strategies must be altered to ensure you are delivering your most compelling message at the right time to the right buyer through the right channel. To help you deliver exceptional buying experiences in this new reality, we’ll share how to map your new buyer journeys and use customer analytics to activate new, required selling motions. Watch the on-demand webinar covering five core steps to buyer journey mapping for greater ROI, faster sales cycles, and overall better customer experience.