How We Help
We help clients change their perspectives. By combining big data (data mining and digital listening) with small data (qualitative and quantitative research) we help companies know their customers on a deeper level to optimize prospect and customer messaging and mix.
- Build an optimal audience-first experience to engage and convert buyers, increasing lead quality and volume
- Map the right content and experience for every buyer at every stage
- Rewrite your product and brand story to drive greater demand generation and loyalty
Why MarketBridge is Different
Marrying Hard Data and Real Stories
We paint complete portraits of customers and their experiences. By integrating data mining, qualitative interviews, quantitative studies, desktop research, and digital listening, we uncover more of what matters when it comes to buyer and customer wants, needs, and lived experiences.
Go-to-Market® Expertise
We pair industry go-to-market experts with research analysts to deliver actionable strategies and recommendations, ensuring concise, and realistic outcomes.
Beyond PowerPoint
We go beyond “here’s what we found” research reports to deliver specific go-to-market solutions—including where, when, and how they can best be put into action.
Our Offerings
Analyze & Recommend
- Voice-of-the-customer
- Customer journey mapping
- Size-of-prize
- Customer segmentation
- Messaging architecture
Design & Build
- Customer experience (CX) service design
Manage & Optimize
- Voice of the customer (VoC) monitoring