How We Help
We integrate lead, opportunity, seller, and partner data to measure, analyze, and improve pipeline velocity and deal closure.
- Route leads dynamically to the channels and partners that have the best chance to close them quickly
- Create scientific capacity, territory, and compensation plans for greater productivity
- Build account-based marketing and lead scoring practices that fit within simple and clear sales plays
Why MarketBridge is Different
Sales is perhaps the most qualitative and people-driven part of any business; that doesn’t mean that it isn’t measurable. We believe that rigorous observation and measurement ultimately yield the insights and actions that drive performance.
No Inter-Channel or Marketing vs. Sales Silos
We don’t care if it’s a “prospect”, a “lead”, or an “opportunity”—it’s all future dollars. We design and operate sales management programs that maximize revenue growth, regardless of marketing/sales silos or channel politics.
We understand that sales means performance, now. Whether designing territories, compensation plans, or lead routing approaches, our work is designed for immediate implementation. We get down to the account, rep, or partner level, providing specific recommendations that managers can quickly implement.
Analyze & Recommend
- Pipeline diagnosis and optimization
Design & Build
- Dynamic lead scoring and routing
- Dynamic territory design
- Reporting and dashboard development
Manage & Optimize
- Pipeline analytics
- Territory and incentive management
- Channel partner data management