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Bill Sheldon
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Bill Sheldon2021-07-07 09:22:142022-01-14 17:07:382021 Group Benefits: Changing Distribution and Go-to-Market ModelsHow We Help
We power more effective sales teams with precise buyer insights, content, and messaging. We marry curated content and guidance to the smartest data-driven insights—and then get it to the field via one streamlined, edited delivery channel. This approach accelerates win rate and deal velocity.
- Provide the right message/content at the right time to ensure customer resonance and accelerate deal velocity
- Adapt enablement programs to unique business situations and requirements
- Give sellers real-time visibility into customer insights, messaging resonance, and cross-sell opportunities
Featured Content
Sales Enablement Outlook 2021
Sales enablement teams at technology companies share how they are adjusting their approaches to deliver superior results. This comprehensive benchmarking report summarizes the findings, including three key sales enablement investment themes for the Covid / post-Covid era.
More Insights from Us
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Bill Sheldon
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Bill Sheldon2021-07-07 09:22:142022-01-14 17:07:382021 Group Benefits: Changing Distribution and Go-to-Market Models
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Mike Kelleher
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Mike Kelleher2021-02-08 16:49:502021-11-23 13:59:46Sales Enablement Outlook 2021
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MarketBridge
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MarketBridge2020-12-11 15:32:242021-11-24 14:50:30Sales Enablement Outlook 2021Why MarketBridge is Different
Sales Channel Experts
Our go-to-market® strategists and marketers have a combined hundreds of years’ experience across channels (including direct, tele, and partner/ agent), industries, and customer types. We build sales enablement based on the proven best practices that have worked for our hundreds of clients since 1995.
Build on Existing Assets
We tap into your data and existing enablement programs to find the nuggets, developing new content only where we find gaps. We aren’t interested in “yet another sales automation technology tool”—technology is the delivery vehicle and the simpler that delivery is, the better.
We Listen to Sellers
Too many sales enablement programs are based on pie-in-the-sky theories. Sellers are the best resource for diagnosing how to improve sales performance, and we know the right questions to ask to get to the heart of the problem. We watch and listen first to make sure that our clients’ programs work later.
Our Offerings
Analyze & Recommend
Design & Build
- Indirect channel enablement
- Content strategy and curation
- Sales playbook development
Manage & Optimize
- Account-based marketing
- Cross-sell and retention optimization
- Managed sales plays
3 Bethesda Metro Center,
Suite 955
Bethesda, MD 20814
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