The Killer Slide Series on Data-Driven Revenue Growth In Episode 2, MarketBridge CEO, Tim Furey, gets tactical on making this year’s sales target or obtaining at least 15% YoY growth. So where is that revenue going to come from? Businesses have to consider the inevitable revenue “leaky bucket” due to a 10-20% YoY buyer attrition […]
The Killer Slide Series on Data-Driven Revenue Growth In Episode 1, MarketBridge CEO, Tim Furey breaks down two distinct strategies to grow revenues – the race to acquire and the race to gain share of wallet. By understanding the customer data and trigger-based sales and marketing initiatives needed for either acquisition or share of wallet […]
MarketBridge won two Silver Stevie® Awards for Sales and Customer Service during the 12th annual Stevie Awards.
Lessons Drawn from 100s of Executive Conversations… Every business quarter, MarketBridge has the privilege of speaking with hundreds of B2B sales and marketing leaders. Based on these conversations, we noticed six sales and marketing trends that have emerged. The below six trends sum up what we’ve heard on improving sales and marketing performance and getting […]
Get ready for the disruptive change coming to Sales & Marketing budgets… Most B2B revenue funnels are built under the assumption that 99% of sales and marketing efforts are wasted on leads that never close (Forrester). Many companies have built expensive “demand waterfall” management software systems, processes, and large staffs, that cycle through 199 dead-end […]
In your personal life, you probably have a wide range of insurance policies on the things that matter most. Many of us insure our cars, health, home, life, and may even be lucky enough to have a secret stash of savings for those “just in case” life moments. Insurance is meant to protect our most […]
AI is already the hottest buzzword among the B2B sales community. I have heard the term more through early March of 2017 than I’ve heard Account Based Marketing in all of 2016 or Social Selling in all of 2015. I should be elated as a service provider of AI for sales teams, but here is […]
MarketBridge was honored with two Stevie® Awards at the 11th annual Stevie Awards for Sales & Customer Service: A Silver Stevie® Award in the category of Incentive, Rewards, and Recognition Provider of the Year and a Bronze Stevie® Award in the category of Sales Training Practice of the Year.
I’ve been following the storage market trends in FY16 and it has been quite the whirlwind. The decline in total revenue combined with customers need to consolidate enterprise and IT has made huge effects on the market. Some players, such as HPE, EMC and Dell made out well while others not so much. For technology […]
For most companies, go-to-market plans and quotas for new 2017 products are just being finalized. The question now becomes “how can you make sure these products are successfully pushed by your sales channels?” Sales reps – whether they are in inside sales, field sales, or channel partners – need to answer two key questions to […]
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