Guide Archives – MarketBridge

Winning in The Platform-as-a-Channel Ecosystem

February 25, 2020/in Channels, Strategy Guide Go-to-Market Strategy, Multi-Channel Sales Enablement /by Catherine Artz

Commonly known as “marketplaces” or e-commerce sites, increasingly these online buying sites are looking more like “Platforms-as-a-Channel” to vendors. Both B2C and B2B buyers are rapidly adopting multi-vendor platforms for access to broad offerings, frictionless buying experiences, easy payment/financial options, and personalized product recommendations. In this guide we help senior executives understand and strategize a plan for success around this new marketplace model.

Planning for a Successful Drip Campaign

September 13, 2019/in Lead Nurturing Guide Marketing Programs /by Catherine Artz

Our team of campaign strategists assembled this checklist to help you navigate the ingredients necessary for success. Download the eBook for our 5 steps to planning your next drip campaign:

AI for Marketers Executive Guide

June 8, 2017/in Sales and Marketing Management Guide Go-to-Market Strategy /by MarketBridge

DOWNLOAD THE GUIDE HI (Human Intelligence) + AI: Combining the Elements for Greater Marketing Conversions If you’re telling yourself, “AI is too advanced for my marketing team so I’m better off waiting until next year to look into it,” go ahead and download this guide. Inside these pages we bust AI myths, share some AI […]

AI for Sales Executive Guide

March 29, 2017/in Guide /by MarketBridge

DOWNLOAD THE GUIDE AI for Sales: What it Really Means and How to Unleash Reps’ Maximum Sales Potential Let me guess… You hear “AI” and want to jump ship. The first thing that comes to mind when you think of artificial intelligence is probably robots before your sales strategy. And it is no wonder – […]

/* AdRoll Pixel Tracker Code */

[gravityform id="69" title="false" description="false"]

<div class='gf_browser_unknown gform_wrapper dark-form_wrapper gform_legacy_markup_wrapper' id='gform_wrapper_69' ><form method='post' enctype='multipart/form-data' id='gform_69' class='dark-form gform_legacy_markup' action='/resource-type/ebook/' > <div class='gform_body gform-body'><ul id='gform_fields_69' class='gform_fields top_label form_sublabel_below description_above'><li id="field_69_1" class="gfield gfield_contains_required field_sublabel_below field_description_above gfield_visibility_visible" ><label class='gfield_label' for='input_69_1' >First Name<span class="gfield_required"><span class="gfield_required gfield_required_asterisk">*</span></span></label><div class='ginput_container ginput_container_text'><input name='input_1' id='input_69_1' type='text' value='' class='medium' aria-required="true" aria-invalid="false" /> </div></li><li id="field_69_2" class="gfield gfield_contains_required field_sublabel_below field_description_above gfield_visibility_visible" ><label class='gfield_label' for='input_69_2' >Last Name<span class="gfield_required"><span class="gfield_required gfield_required_asterisk">*</span></span></label><div class='ginput_container ginput_container_text'><input name='input_2' id='input_69_2' type='text' value='' class='medium' aria-required="true" aria-invalid="false" /> </div></li><li id="field_69_3" class="gfield gfield_contains_required field_sublabel_below field_description_above gfield_visibility_visible" ><label class='gfield_label' for='input_69_3' >Company Name<span class="gfield_required"><span class="gfield_required gfield_required_asterisk">*</span></span></label><div class='ginput_container ginput_container_text'><input name='input_3' id='input_69_3' type='text' value='' class='medium' aria-required="true" aria-invalid="false" /> </div></li><li id="field_69_5" class="gfield gfield_contains_required field_sublabel_below field_description_above gfield_visibility_visible" ><label class='gfield_label' for='input_69_5' >Email Address<span class="gfield_required"><span class="gfield_required gfield_required_asterisk">*</span></span></label><div class='ginput_container ginput_container_text'><input name='input_5' id='input_69_5' type='text' value='' class='medium' aria-required="true" aria-invalid="false" /> </div></li></ul></div> <div class='gform_footer top_label'> <input type='submit' id='gform_submit_button_69' class='gform_button button' value='WATCH NOW' onclick='if(window["gf_submitting_69"]){return false;} window["gf_submitting_69"]=true; ' onkeypress='if( event.keyCode == 13 ){ if(window["gf_submitting_69"]){return false;} window["gf_submitting_69"]=true; jQuery("#gform_69").trigger("submit",[true]); }' /> <input type='hidden' class='gform_hidden' name='is_submit_69' value='1' /> <input type='hidden' class='gform_hidden' name='gform_submit' value='69' /> <input type='hidden' class='gform_hidden' name='gform_unique_id' value='' /> <input type='hidden' class='gform_hidden' name='state_69' value='WyJbXSIsImMxZjQ3OGIzYzYxNGMzZjExOGFiNDdkZGQzMWViNjhiIl0=' /> <input type='hidden' class='gform_hidden' name='gform_target_page_number_69' id='gform_target_page_number_69' value='0' /> <input type='hidden' class='gform_hidden' name='gform_source_page_number_69' id='gform_source_page_number_69' value='1' /> <input type='hidden' name='gform_field_values' value='' /> </div> </form> </div>